Rental Moss Wall Gallery — Heineken

(4) 4' x 8' 25% density panels with natural moss and floating acrylic logo
San Francisco, California

A bold red moss star - built from densely packed preserved reindeer moss - pops against a deep green natural moss field for Heineken's Outside Lands activation. The star, an acrylic outline, and the “Outside Lands” wordmark are all raised off the wall for dimension and shadow play. A great example of a rental moss wall using two moss colors to build a graphic, brand-true logo at scale.